Posts Tagged ‘Century’

Return to Old Type Faces in Vogue in National Ads

For several years now there has been talk of Cheltenham, that old workhorse and most famous of American types, being in “revival.” In the strictest sense of the word, however, “Cheltenham” has never been completely out of vogue as a dependable type for advertising and general utilitarian purposes. To be sure,Cheltenham went into some disfavor […]